Ten percent of men have underwear in the drawer that’s at least ten years old, have designated a “lucky” pair or wear the same underpants up to four days in row! 35% have their partner or mother buy their shorts. 65% wear different underwear for sports and 30% admit underwear has caused a wedgie. What do men wear? 43% boxers, 32% briefs, 19% super-briefs and 5% go commando. Men’s underwear is a booming business that’s gone well beyond the classic whitey tighties. Bright colors, technical fabrics and graphic patterns are popular. No matter what the trend, 91% of men look for comfort and good fit.