By brightleaf

Have you made the switch to oxygen-bleach products yet? You may think conventional chlorine bleach is whitening, but if the water is not hot enough, the bleach is only weakening fibers. Old-fashion bleach requires substantial heat to activate and brighten—the new oxy products work even in cold water and get your whites bright without leaving chlorine smell and holes behind. Save bleach for disinfecting around the house, and switch to a more earth-friendly way to brighten all your laundry.

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From:: Oxy moron?